Head of Growth Marketing

Come join us at Intro

Intro is growing our team of amazing people who are on a mission to give everyone access to anyone, empowering each other to create a better world. Intro started in 2022 by first building a tool for the world’s top founders and experts, enabling their audiences from all over the world to be able to access them, jump on a live video call, and get personalized advice. We were (and still are) grateful to see that it was an INSTANT hit. 

Today, we have over 20k five star  ⭐️⭐️⭐️⭐️⭐️ reviews, and the founders of Reddit, Zillow, Sweetgreen, DryBar, and 1k+ more all became partners, as well as advocates of our product, company, and mission. We then launched a marketplace, chat, subscriptions, and more, each leading to faster growth. 

We’re just getting started — the Intro of tomorrow will look very different than the Intro of today. In fact, we’re confident that Intro will become the go-to network for access, knowledge, and…(we can’t say the last part just yet), all over the world.

If you’re interested in joining an amazing company that is growing (fast), loved by its users, and deeply cares about quality, we’d love to meet you. 

Team

Hey everyone! it’s Raad, CEO at Intro 👋

Our team is world-class. It’s the best team I’ve ever worked with because everyone here is (1) a good person who cares about the mission (2) they’re functionally great at their craft, and (3) they help each other out! It’s a very no-drama type of place which is what happens when everyone is really good at what they do.

In their past careers, people on our team helped create or build major products like QuickBooks Online, Uber Eats, Calm, and more.  We love working on BIG problems for a LOT of people and believe that Intro will be the most impactful yet. 

The Role - Head of Growth Marketing

To date, the founders have led growth at Intro and built it into a 8-figure business. Now it’s time to grow it to $100M and beyond. Our aspirations are to build a company that will do $10B+ in annual revenue, because that will signal that we’re on the right track to accomplishing our mission. In order to accomplish this goal, it’s time to bring on an all-star in growth marketing. Here’s what we’re thinking:

• You’re a performance marketing wizard who specializes in Facebook/IG. You know how to design, launch, and optimize campaigns. 
• Bonus: If you’re a pro at SEM, even better.
• You know how to jumpstart and grow additional channels like Linkedin, X, TikTok, Youtube, etc
• You believe in managing the entire funnel from ads, landing pages, lifecycle, retention and data
• You have built marketing programs from scratch, but have also scaled brands to $100M+ in revenue
• You’re not just a marketer, but someone who thinks in terms of flywheels, and can communicate strategic recommendations to the design, product, and engineering teams.
• You’re a team player and care about letting the team know how marketing is performing. That means you care about dashboards, building reports, and working well with others who may not know your domain’s language.
• You’ve managed external agencies, if needed.
• You deeply care about understanding the customer

Ideal Requirements

• 10+ years of experience in Meta Ads, SEM, etc. 
• Bonus: you have scaled a brand to $100M+
• You’re consistent, easy to work with, and your past coworkers love you
• You love excel and analytics. You use tools like GA, Looker, Metabase, Mixpanel, etc
• You have good taste. You know when to use Ugly Ads and when to make the brand look great
• You understand how to scale funnels
• Bonus: you have deep knowledge of Linkedin, X, TikTok, Youtube
• Bonus: you have e-commerce and B2B experienceYou understand key KPSs: CAC, LTV, Payback Period, funnel metrics, cohort analysis, and retention

Our Investors

We’re backed by Andreessen Horowitz (A16Z), Alexis Ohanian (founder of Reddit), Tiffany Haddish, Kevin Durant, and a group of world-class investors.

Company Values

• Impress the customer
• Be successful as a company
• Be creative, inventive, and scrappy
• Keep it simple and execute
• Take a moment to understand others
• Feedback should make us stronger, not weaker
• Ideas are important. Execution is 10x more important.
• Stay grateful 

Why work with us?

On your first day, we’ll do a few exercises to help you identify your life goals. We’ll ask questions like “what do you imagine your life looking like if you achieved all of your goals” and “why are those goals important to you?” Once we identify these, they become our goals and we will work together to help make them a reality.

Next, we’ll ask you about things that matter to you in the short term. These could be things like a gym membership, meditation classes, or an allowance to attend concerts. It’s an open ended exercise and we’ll come up with a perks package that makes you feel valued. Please note, we cannot yet buy you a ticket on a SpaceX rocket. It’s been asked!

Finally, here are the things you’ll definitely get: competitive salary, equity (you become an owner of the business), health insurance, apple equipment, company trips and events, allowances, flexible vacation days, flexible sick days, recharge days, and more.